Get it Done Right
the First Time

Your first option  is to design and setup your own site. This is generally not a good idea. I know from experience how many factors are involved in developing a quality web site. These factors include site structure and navigation and graphics design. Sure you can "wing it" and use a canned web template, some cute clip art, and sales copy from your latest brochure. But guess what kind of impression you'll leave with prospective customers who visit your site?

Your second option  is to hire a web development firm to provide you with customized web site design services. Your site will look great, but this option could easily cost you thousands of dollars. In addition, many of these firms focus almost exclusively on web design and ignore or pay lip service to the marketing and promotion side of the success equation. Even great looking sites can fall into the trap of emphasizing glitz over the fundamentals involved in building a sales-focused site.

Your third option  is to hire a freelance web site designer who can develop a professional, sales-focused site at a price you can afford. Make sure you also get help with the web marketing and promotion side of things.

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